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We receive very often in-world invites from Mall owners offering a vending space at their malls. During the last four years we have opened (and closed) more than 80 stores in many locations in Second Life grid, and as a result we have acquired a lot of experience on what constitutes a successful business relationship between the mall and the store owners.
Therefore, the store invitations will only be considered for review only if they meet the following criteria:
- Quality of the Mall: The concept and design of the mall have to be of the highest standards. We absolutely don’t rent at malls with campers, bots or resell items.
- Management of the Mall: The mall owner has to show that he/she put an effort into the operation of the mall as well as its self-promotion. This will ensure that our sales at minimum will cover the rent for the store.
- Viable business model: Please make sure that your business model is sustainable. Mall owners that open and close in short time a mall or they are frequently moving locations of the mall will not be considered.
- Location and Pricing of the Store: The store space has to be on a visible location of the mall with its own landing point. The pricing has to be reasonable; as a guide, L$500 per week for 50 prims is not reasonable and your offer will not be considered.
Testing phase: To set up a store at your mall you should offer at least one month free of charge to ensure that the sales are covering the lease. This is simple math and the very foundation of your business and mine. Alternatively, it is possible to get a space with commission instead of a lease. The commission is usually 20-25% and up to 30% for exceptional malls.
If you meet all of the above criteria, we are happy to work with you for a successful and long lasting business relationship. In any other case, the unsolicited notecard spam will be discarded.